ProductCohorts

One group of customers, and everything they have said.

Cohorts are the drill-down. Corha groups your customers by what separates them, and each cohort carries every claim, quote and gap that belongs to it. Open one when you need to know what a particular kind of customer thinks.

Try it with your own website, no account. We read the public page and keep nothing.

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Cohorts/pragmatic-producer
Pragmatic Producer
Small business · Operations lead
High confidence · 184 evidence
Top objection
Adds another tab to monitor
Decision driver
Time to first value < 1 week
Buying triggers
Headcount freeze, churn risk
Tools in stack
Notion · Linear · Slack
Language patterns

We don't need another place to look. We need one good place.

Onboarding call · Acme · Mar 14

If it takes more than an afternoon to set up, I'll never get to it.

Survey comment · Q1

I'd care more about a digest in our Monday standup than a notification.

Renewal call · Globex · Apr 02
Recent shift

In the last 30 days, this cohort has started bringing up Slack integration unprompted in 4 of 9 calls.

Always current

Every new call, ticket or survey is folded back in after every upload and sync. Confidence rises and falls in the open, and nothing is rewritten without you.

Built from signal, not stereotypes

Cohorts come from what customers actually said, split by what separates them, not whichever target customer your last sales rep pitched.

Defensible

Every attribute is backed by counts, citations and last-seen quotes you can drop straight into a review.

Confidence-scored

Know which cohorts you can trust.

Well-backed cohorts come from many conversations. Thin ones are flagged so you don't ship strategy off a sample size of three.

  • Per-attribute confidence, not just per-cohort
  • Stale claims auto-flag after the source ages out
  • See the exact evidence behind any score
Cohort · confidence breakdown
Overall
78%
Healthy
Decision drivers92%
Buying triggers78%
Top objections64%
Day-in-the-life41%

Bring your customers into every decision.

Start with your website, or connect your first source, and Corha will tell you what it found and what you still need to find out.

Try it with your own website, no account. We read the public page and keep nothing.